Monday, October 31, 2005

Online video on the rise

In less than three weeks, Apple's iTunes store has put up impressive numbers for video sales, reportedly topping 1 million. Perhaps more notable, though, is the fact that these sales were done with a small number of TV shows and music video clips. Imagine what kind of sales iTunes could do if it boasted a full-sized video library.

And on a somewhat related note, Comedy Central unveiled its plans for an online-only series of TV "stations" that provide content on-demand. "Motherload" will have five channels, titled Originals, TV Shows, The Daily Show with John Stewart, Comedians and Cult Classics. It's great to see that Comedy Central will be offering original content online, and not just repeats of TV broadcasts.

Is the corporate TV world finally starting to embrace the Internet? I think it's safe to say that if iTunes continues to turn out positive numbers and Comedy Central's Motherload is a success, more companies will certainly turn to the Web.

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